The Secret Circle The Captive Chapter Nine Free Essays

The voices from above were getting closer. Cassie couldn’t move; a dim cover appeared to have encased her detects. Chris was pulling at her arm. We will compose a custom article test on The Secret Circle: The Captive Chapter Nine or on the other hand any comparable theme just for you Request Now â€Å"C’mon, Cassie! They’re comin’!† Faintly, Cassie got notification from above: â€Å"If you’ll line up in single record, we’ll be going down a thin flight of stairs †¦Ã¢â‚¬  Chris was pulling Cassie off the restricted flight of stairs. â€Å"Hey, Doug, give me a hand here!† Cassie put forth an incomparable attempt. â€Å"We need to go home,† she said direly to Chris. She drew herself up and attempted to talk with power. â€Å"I need to return and tell Diana-something-right now.† The siblings took a gander at one another, confused yet faintly intrigued. â€Å"Okay,† Chris stated, and Cassie listed, the grayness washing over her once more. With Doug pulling in front and Chris attempting to prop her up from behind, they drove her quickly through the dull, twisting passageways of the prison. They appeared as agreeable in the obscurity as rodents, and they guided her unerringly through the ways until a neon sign reported exit. On the drive north, the pumpkins pounded and overflowed with the rearward sitting arrangement like a heap of cut off heads. Cassie kept her eyes shut and attempted to inhale typically. The one thing she knew was that she couldn’t mention to the Henderson siblings what she was thinking. In the event that they discovered what she suspected about Kori, anything may occur. â€Å"Just drop me off at Diana’s,† she said when they at long last came back to Crowhaven Road. â€Å"No-you don’t need to go in with me. Thanks.† â€Å"Okay,† Chris stated, and they let her off. At that point he stuck his head pull out the window. â€Å"Uh, hello a debt of gratitude is in order for understanding that mutt off me,† he said. â€Å"Sure,† Cassie said unsteadily. â€Å"Any time.† As they moved away she understood they had never at any point asked her for what good reason she expected to converse with Diana. Possibly they were so used to doing puzzling things themselves that they didn’t wonder when others did. Mr. Meade addressed the entryway, and Cassie understood that it must be late on the off chance that he was home from the workplace. He called up to Diana as Cassie climbed the steps. â€Å"Cassie!† Diana stated, hopping up as she saw Cassie’s face. â€Å"What’s the matter?† Adam was perched on the bed; he rose as well, looking frightened. â€Å"I know it’s late-I’m unfortunately we need to talk. I was in the Witch Dungeon-â€Å" â€Å"You were the place? Here, take this; your hands resemble ice. Presently begin once more, slowly,† Diana stated, sitting her down and enveloping her by a sweater. Gradually, faltering some of the time, Cassie disclosed to them the story: how Chris and Doug had gotten her and taken her to Salem. She forgot about the part about the pumpkin fix, yet advised how they’d gone to the Witch Dungeon, and how, tuning in to the talk, she had out of nowhere observed the association. Squeezing to death- rockslides; hanging-broken necks. â€Å"But what does it mean?† Diana said when she’d wrapped up. â€Å"I don’t know, exactly,† Cassie conceded. â€Å"But it would seem that there’s some association between the three passings and the manner in which Puritans used to rebuff people.† â€Å"The dim vitality is the connection,† Adam said unobtrusively. â€Å"That skull was utilized by the first coven, which lived in the hour of the witch trials.† â€Å"But that wouldn’t represent Kori,† Diana dissented. â€Å"We didn’t initiate the skull until after Kori was dead.† Adam was pale. â€Å"No. Be that as it may, I found the skull the day preceding Kori passed on. I removed it from the sand†¦Ã¢â‚¬  His eyes met Cassie’s, and she had a horrendous sentiment of consternation. â€Å"Sand. To Hold Evil Harmless,'† she murmured. She took a gander at Diana. â€Å"That’s in your Book of Shadows. Covering an article in sand or earth to hold the malice in it innocuous. Much the same as † She halted unexpectedly and bit her tongue. God, she’d nearly stated, â€Å"Just like you covered the skull on the sea shore to keep it safe.† â€Å"Just like I discovered it,† Adam completed for her. â€Å"Yes. Furthermore, you imagine that when I took it out, that by itself actuated it. Yet, that would mean the skull would need to be so solid, so powerful†¦Ã¢â‚¬  His voice trailed off. Cassie could see he was attempting to battle the thought; he didn’t need to trust it. â€Å"I felt something when I hauled it out of that hole,† he included unobtrusively. â€Å"I felt discombobulated, abnormal. That could have been from dim vitality escaping.† He took a gander at Cassie. â€Å"So you imagine that vitality came to New Salem and murdered Kori.† â€Å"I-don’t recognize what to think,† Cassie said wretchedly. â€Å"I don’t know why it would. In any case, it can’t be fortuitous event that each and every time we associate with the skull, someone bites the dust a while later, such that the Puritans used to kill witches.† â€Å"But don’t you see,† Diana said enthusiastically, â€Å"it isn’t unfailingly. No one utilized the skull directly before Jeffrey kicked the bucket. It was totally protected † She faltered and afterward went on rapidly. â€Å"Well, obviously I can reveal to both of you it was sheltered out on the sea shore. It’s still covered there now. I’ve been checking it at regular intervals. So there isn’t a balanced correspondence.† Cassie was confused. Her first drive was to exclaim, â€Å"Somebody did too utilize the skull!† But that would be crazy. She would never disclose to Diana that-and now she was completely at a misfortune. A shaking was beginning somewhere inside her. Gracious, God, there was a balanced correspondence. It resembled that motto, Use a weapon; go to prison. Utilize the skull; slaughter someone. Also, she, Cassie, was answerable for the last time the skull had been utilized. She was answerable for slaughtering Jeffrey. At that point she got another horrendous shock. She discovered Adam’s sharp blue-dim eyes fixed on her. â€Å"I comprehend what you’re thinking,† he said. Cassie gulped, solidified. â€Å"You’re attempting to think about an approach to ensure me,† he said. â€Å"Neither of you prefers that my hauling the skull out of the sand had something to do with Kori’s demise. So you’re attempting to dishonor the hypothesis. In any case, it won’t work. There’s clearly some association between the skull and each of the three passings even Kori’s.† Cassie still couldn’t move. Diana contacted his hand. â€Å"If it is true,† she stated, her green eyes bursting with power, â€Å"then it isn’t your issue. You couldn’t realize that expelling the skull would do any damage. You couldn’t know.† Be that as it may, I knew, Cassie thought. Or if nothing else I ought to have known. I realized the skull was insidious; I detected it was equipped for executing. I despite everything let Faye take it. I ought to have battled her harder; I ought to have successfully stop her. â€Å"If anyone’s to blame,† Diana was going on, â€Å"it’s me. I’m the coven head; it was my choice to utilize the skull in the service. On the off chance that the dull vitality that thumped Faye over went out and murdered Mr. Fogle and Jeffrey subsequently, it’s my fault.† â€Å"No, it isn’t,† Cassie said. She couldn’t stand any more. â€Å"It’s mine-or if nothing else it’s everybody’s †¦Ã¢â‚¬  Adam looked from one young lady to the next, at that point burst into stressed chuckling and dropped his head into his hand. â€Å"Look at us,† he said. â€Å"Trying to clear one another and each assume the accuse ourselves. What a joke.† â€Å"Pretty pathetic,† Diana concurred, attempting to grin. Cassie was battling tears. â€Å"I think we’d better quit pondering whose shortcoming it is, and begin contemplating what to do,† Adam went on. â€Å"If the dull vitality that got away at the function murdered both Mr. Fogle and Jeffrey, it might in any case be out there. It might accomplish something different. We have to consider approaches to stop it.† They talked for a few hours after that. Adam figured they should scan for the dull vitality, perhaps do some scrying around the cemetery. Diana figured they should keep brushing all the Books of Shadows, even the most incomprehensible ones, to check whether there was any counsel about managing fiendish like this, and to get familiar with the skull. â€Å"And about Black John, too,† Cassie proposed precisely, and Diana and Adam concurred. Dark John had utilized the skull at the outset, had â€Å"programmed† it. Maybe his goals were all the while influencing it. However, all the time they were talking, Cassie was feeling-outside. Estranged. Adam and Diana truly were acceptable, she thought, watching them talk intensely, terminated with the conversation. They truly had acted with good motivations. She, Cassie, was extraordinary. She was-underhanded. Cassie knew things that they didn’t know. Things she would never let them know. Diana was decent when the opportunity arrived for Cassie to go. â€Å"Adam would be advised to drive you home,† she said. Adam did. They didn’t talk until they came to Cassie’s house. â€Å"How’re you hanging on?† he said unobtrusively at that point. Cassie couldn’t take a gander at him. She had never needed solace more, never needed to devote herself completely to his arms as much as she did now. She needed to disclose to him the entire tale about Faye and the skull, and hear him out say that it was okay, that she didn’t need to confront only it. She needed him to hold her. She could feel him needing that as well, just inches away in the driver’s seat. â€Å"I’d better go inside,† she said shakily. Adam was grasping the directing wheel so hard it looked as

Cisco Free Essays

â€Å"The Kiss† by Anton Chekhov After perusing Anton Chekhov’s â€Å"The Kiss†, it is evident that few components of fiction were joined into his story. The story included intriguing characters, a graphic setting that viably mirrors the disposition of what is happening, adequate measure of incongruity. Furthermore, an all around created plot and structure. We will compose a custom article test on â€Å"The Kiss† by Anton Chekhov or on the other hand any comparable subject just for you Request Now Out of these segments that help to manufacture a fruitful anecdotal story, the component that was best was the component of plot. The plot of â€Å"The Kiss† is a magnificent plan of occasions that satisfies each viewpoint that is relied upon to be fused into an anecdotal plot. It incorporates fascinating turns, outstanding characters, and in particular, a subject that nearly everybody can without much of a stretch identify with. â€Å"The Kiss†, is about a man named Ryabovitch that is totally unsatisfied with his life until one night, he participates in a â€Å"adventure (288). † In a surprising arrangement of occasions, Ryabovitch, who has never experienced female communication, winds up confused by a secretive lady with her darling. Because of the misunderstanding, Ryabovitch encounters his first kiss. The kiss reframes his life and Rybovitch turns out to be more intense and sure than any time in recent memory. Despite the fact that most would see the occurrence as a basic misconception, Ryabovitch takes it for more than that. He becomes persuaded that he is enamored with somebody that he doesn't have a clue. Toward the finish of the story in any case, Ryabovitch understands that the circumstance was essentially misrepresented and he returns to his typical life. This first explanation that the plot stands apart so much is that it is relatable. In â€Å"The Kiss† Ryabovitch overstates the importance of the kiss to the point of being indistinguishable. In the story Ryabovitch is â€Å"†¦surprised unpleasantly when it took him to recount to his story (294). He went overboard so much that he didn't perceive how straightforward and unimportant that his episode was. Everybody has been liable of this as some time. â€Å"The Kiss†, was composed dependent on and overcompensation and everybody can identify with what Ryabovitch is experiencing. Another explanation that the plot sta nds apart is that Chekhov writes such that makes the peruser need to peruse on. He makes the peruser care about what happens to Rybovitch by distinctively portraying everything that he experiences. Chekhov powers the peruser to need to peruse on by causing them to feel thoughtful for Ryabovitch. The plot is set up to keep the peruser intrigued and it stands apart as a result of it. Without this fuse of getting perusers into what is new with Ryabovitch, the adequacy of the component of plot would be seriously debilitated. In the wake of perusing â€Å"The Kiss†, clearly Chekhov fused the component of plot into his story adequately. By expounding regarding a matter that can be effortlessly identified with, the general estimation of the plot definitely expanded. Chekhov worked superbly of getting into the perusers mind; he made them need to peruse mindfully and proceed with the story by utilizing the component of plot. Step by step instructions to refer to â€Å"The Kiss† by Anton Chekhov, Papers

This paper should persuade the reader that college students are full Essay

This paper ought to convince the peruser that undergrads are full grown-ups and ought to be absolutely liable for their ethics, - Essay Example Understudies in school are of this age; consequently, they ought to be liable for their activities. At such an age, they ought to be ethically upstanding, and reason before acting with a specific goal in mind. Numerous understudies have experienced the puberty stage henceforth they know about their body responses and the outcomes in the event that they do certain demonstrations (Davis and Murrell). In the event that one draws in himself in indecent practices, there are outcomes, for example, pregnancy or explicitly transmitted diseases. One alumni to school in the wake of experiencing the lower essential training, along these lines, he/she joins school to have practical experience in a fantasy vocation. In school, one should make a solid effort to understand the vocation, and epitomize responsibility for scholastic results. An undergrad has an understanding, dissimilar to little children who depend on their gatekeepers to comprehend what to do and who to follow. In numerous universit ies, there are trains, for example, human science and morals which are intended to smooth out understudy conduct. An understudy who is improper or has terrible practices in schools is just a result of numbness. Numerous understudies in school are flippant in light of the fact that there is nobody to look out for them. Many travel separations to obtain instruction in far spots. Notwithstanding, this doesn't mean there is nobody to control them throughout everyday life: in numerous universities, a senior member of understudies is there to offer direction. These senior member manage understudies undertakings and they additionally exhortation an understudy who is stuck in a specific circumstance. Understudies reserve no option to carry on untrustworthily in light of the fact that there is nobody to offer direction. All issues relating disciplinary cases in school are dealt with by the senior member as they offer rebuff to address the conduct. Moreover, in universities, there are strict associations, for example, the Christian Union that offer celestial help to understudies. Understudies ought to go to these social occasions to have great qualities and to be ethically upstanding. These strict associations are open and they don't separate, thus, understudies ought to go to these social affairs. There are additionally peer advisors in schools who can offer counsel to an understudy who needs exhortation on an issue relating life (Davis and Murrell). Understudies are seen by the network as the pioneers of tomorrow. A pioneer is one who is morally upstanding, has total information on his activities, and is viewed as adult. The individuals from his old neighborhood have elevated requirements of the understudy consequently; one should act in a develop way. He ought to likewise be liable for his activities so as not to lose the confidence the network has in him. After school, one has a fantasy about being utilized in a trustworthy position. The plausible managers are princ ipally the encompassing network, so an understudy ought to keep up a gainful picture. Undergrads are regularly mindful of reckless activities, for example, the use of medications. These medications are liable for some bizarre and unconstructive practices found in schools. Through instruction, an understudy ought to be illuminated to carry on conventionally. Ingesting hard medications prompts different imperfections in one’s body, which may prompt some lasting or brief changes in the human body. Be that as it may, it is constantly the decision of the understudy to maintain uprightness and go about as a grown-up. Understudies are depended with assets by their folks since they are viewed as full grown (Davis and Murrell). A develop individual is one who is reliable; thus, guardians give understudies the full obligation to facilitate their day by day being. Understudies set up spending plans to

Sensation and Perception Essay Example | Topics and Well Written Essays - 750 words

Sensation and Perception - Essay Example Observe the subjects’ reactions. In the wake of directing your examination, answer the accompanying inquiries: During the time spent having three individuals watch a room, it was fascinating to take note of how the kind of individual watching was affected what was watched. The main individual was hampered by a restricted measure of visual impairment. This individual could see a few hues, however not others. Blue was the control shading. When gotten some information about different articles in the room, he had a moderately definite rundown that was not affected by shading. A female eyewitness drilled down the articles in the room that were a brilliant pink that remained in solid difference to the blue of the dividers and different items in the room. The most fascinating onlooker was a man who is a cop. He had the option to list the items in incredible detail paying little mind to shading. His perception of the room was finished with subtleties, for example, â€Å" a white grower dangled from a discolored metal snare with pink and yellow flowers†. The perceptions appear to be affected by the idea of those taking an interest. The man who had the trouble of some partially blind issues is a pragmatic person who is about capacity over structure. In this procedure, the capacity of the things he recorded were arranged by significance to the capacity of the room. He recorded just a single ornamental thing - without a doubt since it was an extremely huge thing - and recalled the pieces that were valuable inside the space. The lady recorded not many of the pragmatic things, yet paid heed to the most beautiful of the embellishing things. She is engaged with a part of inside structure and appeared to be more influenced by shading than by significance of capacity. Obviously, the cop was commonly attentive, putting no more grounded accentuation on the capacity or the structure, yet rather the subtleties that finished the sum of the room. In leading this

17 Of The Best Science Books Of All Time For Nonfiction Fans

17 Of The Best Science Books Of All Time For Nonfiction Fans Science nonfiction is a vast and diverse field with countless classics that have completely altered the way we perceive the world today. With much difficulty, I’ve chosen 16 of the best science books for nonfiction fans that are some of the best reads of all time. Hope you enjoy! The Best Science Books of All Time The Gene: An Intimate History  by Siddhartha Mukherjee In The Gene, Indian American oncologist and physician Siddhartha Mukherjee distills the infinitely complex fabric of our identity into a narrative that is as comprehensible as it is gripping. Although the story unfolds panoptically, transporting readers through time as it explores the hypotheses of figures from Pythagoras to Rosalind Franklin, it also offers a poignant glimpse of the author’s family history. Altogether, it is both a testament to human accomplishment and a warning that we pay heed to the ethical implications of genetics as we look to the future of human heredity. Being Mortal: Medicine and What Matters in the End  by Atul Gawande In Being Mortal, Gawande offers a sobering glimpse of the inevitable processes that shape the lives of ourselves and our loved ones. Through research and experiences gained during his career as a surgeon, he investigates the influence of medicine on longevity and explores our society’s conceptions of mortality, end-of-life care, and death. The Immortal Life of Henrietta Lacks  by Rebecca Skloot This book tells the story of Henrietta Lacks, an African American woman whose cell line has enabled many of the most important discoveries of the 21st century.  In this journey through her incredible life, Skloot explores the impact HeLa cells have had on modern medicine while illustrating the disturbing reality of becoming the basis of nationwide medical experimentation without one’s knowledge or consent. A Brief History of Time  by Stephen Hawking This essential book on cosmology explains complex concepts such as space, time, and black holes to the layman from a scientific point of view. Published in 1988, this is one of the best science books of all time. It has since sold ten million copies and been revised to represent advances in technology made in the past two decades. Through it, readers will be able to understand and appreciate the complexity of the universe. Sapiens: A Brief History of Humankind  by Yuvol Noah Harari In this lengthy exposition on the entirety of human history, Harari investigates how our speciesâ€"Homo Sapiensâ€"has been able to come together, form religious beliefs, establish human rights, and create the systems that continue to bind us today. As he draws on a host of academic fields including economics, biology, and anthropology, Harari explores how human life has evolved since the days of our ancestors and challenges us to consider how it will change in the centuries to come. Silent Spring  by Rachel Carson This landmark work of advocacy sparked the modern environmentalist movement by examining the dangers of releasing toxins into the environment. Originally published as a series of articles in the New Yorker between 1958 and 1962, it brought to light the harmful effects of chemicals such as DDT on the world around us and inspired legislation that would keep such effects under control. Factfulness: Ten Reasons Were Wrong About the Worldâ€"And Why Things Are Better Than You Think  by Hans Rosling What percentage of the world’s population lives in poverty? How many girls in low-income countries will finish primary school this year? How has the number of deaths from natural disasters changed in the past century? The answers, surprisingly, are better than what we would expect. Indeed, our perceptions of the world are flawedâ€"flawed to the extent that a chimpanzee randomly choosing answers to questions about global trends can score higher than the most accomplished individuals in a host of academic fields. Rosling explains this phenomenon by delving into the biases, tendencies, and instincts that hinder our ability to view the world from an objective standpoint. A Short History of Nearly Everything  by Bill Bryson This book uses interesting anecdotes and expositions to illustrate the complete stories of the scientific discoveries that have shaped our lives today. 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The Emperor of All Maladies: A Biography of Cancer  by Siddhartha Mukherjee Journey through time as Mukherjee documents the scoping history of the enigmatic disease that plays such a critical role in human health today. From the earliest origins of cancer to the battle in the 21st century to conquer the disease, this book comprehensively portrays humanity’s relationship with the disease and explores the question of whether it is possible to eradicate it from our society forever.   Bad Blood: Secrets and Lies in a Silicon Valley Startup  by John Carreyrou Theranos founder and CEO Elizabeth Holmes was hailed as the female Steve Jobs; her breakthrough means of expediting blood tests, which raised over $700 million in investment, was expected to revolutionize the medical industry. However, the technology was fake. This book documents the aftermath of this discovery and the entire thrilling story of the biggest corporate fraud since Enron. Brief Answers to the Big Questions  by Stephen Hawking Does God exist? Should humanity colonize space? Will technology advance society or destroy it? Hawking addresses such questions critical to the future in this short yet essential book. He discusses the challenges we face todayâ€"nuclear war, the potentially insidious propagation of artificial intelligence and similar technologies, and climate changeâ€"as well as what steps humanity should take to combat such difficulties. Homo Deus: A Brief History of Tomorrow  by Yuval Noah Harari In this book, Yuval Noah Harari analyses 70,000 years of human history to make predictions on our future…and the results are bleak. Compelling, insightful, and contentious, it considers topics essential for the future: if it is acceptable for humans to subjugate animals, which are considered intellectually inferior to us, is it not acceptable for us to be subjugated by intellectually superior artificial intelligence? This thought-provoking book will equip you with the mindset you need to make rational decisions in a potentially dystopian future. Thinking, Fast and Slow  by Daniel Kahneman This is one of the best science books that offers a glimpse into the way our minds work and how our intuitions influence our thoughts and behavior. By investigating the two contrasting systems that govern the way we think, Kahneman provides insight on how we can make better choices and prevent the instinctive judgments that hinder us from living happier lives. Cosmos  by Carl Sagan This iconic bestseller that kindled an entire generation’s love for science explains arcane concepts in a simple and accessible way. It puts human life into perspective, emphasizing the fact that our civilization has thrived for only a minuscule fraction of the time the universe has existed. Consisting of 13 illustrated chapters, it answers pertinent questions such as where humans come from, whether we are the sole life in the universe, and whether our legacy will endure in the centuries to come. What do you think are the best science booksâ€"and which of them didn’t make it to this list? Let us know in the comments! Want even more recommendations for the best science books? Check our list of the Top 50 Nonfiction Books!

Provide An Interpretation Of The Provided Picture - 275 Words

Provide An Interpretation Of The Provided Picture (Coursework Sample) Content: NameInstructorCourseDateArt Interpretive EssayThe artwork to be interpreted is an unnamed photograph taken by Keith Carter. The photograph is found in the Catherine Edelman Gallery. Apparently, the photograph shows three children and their images are blurred; the viewer cannot see their faces and the photos background clearly, and it appears as if the images are covered with mist. At first glance, one would think one of the children does not have true legs; it is as if the legs were skeletons. The face of the child in the middle cannot be clearly seen, and generally, the photograph exhibits some form of mystery. Moreover, it is hard to tell the possible time of the day the photograph was taken, and the viewer might just keep on guessing. The photograph is in "vanishing presence" and the artist utilized various techniques to blur reality and distort time. In this regard, the artist photographically expanded it and made it indecisive, implying continuous flow instead o f frozen segment. Notably, this is an evolutionary image, and its subject is vaporous. Apparently, it does not describe parcels of time, which is corralled within a frame and evidently denoting the past. It is a picture, which is suspended in the continuous process of turning out to be and concerned with the change itself (Barret 90). The picture urges the vie...

Womens Role in Literature Essay - 1267 Words

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The title of Atwood’s speech alludes to Shakespeare’s Lady Macbeth, emphasising that wome n are multidimensionalRead MoreEssay about Feminism in The Awakening986 Words   |  4 Pagesfor freedom.† Ultimately, this shows how most women, especially Edna Pontellier, try to break free from the burden of society. Kate Chopin’s novel, The Awakening, showcases the feminist critical approach through women’s roles, women characters, influences, and independence. Women’s roles had a major impact on the feminist involvement in the novel. Women are portrayed as being very motherly, and willing to do almost anything for their husbands. However, many women did not have the courage to standRead MoreSocial Issues In American Literature972 Words   |  4 Pages American Literature from its beginnings is shaped by a demand towards reforming society by bringing awareness towards towards social issues and a need to question societal norms.American literature from its beginnings has focused around establishing the American identity , and has also served as a means to address social issues that have plagues American society. The three authors that are representative of these ideals are the following; Hector De St John Crevecoeur Benjamin Franklin, andRead MoreThe Fight For Women s Rights1711 Words   |  7 Pagesmost lasting effects through two large waves in the early 1900’s, whilst fighting for women’s suffrage, and the 1960 ’s to 1970’s, which focused on women in the workplace and counteracting the submissive roles assigned to women in the 1950’s. These political battles for gender equality have left lasting footprints on today’s society by giving women opportunities previously unattainable. Still, the fight for women’s rights is far from over, as today’s females face a new struggle involving the media.

Animal Testing a Cruel and Inhumane Way - 881 Words

Animal Testing Mariana Alexandra Anaya Martà ­nez Universidad del Valle de Mà ©xico Additional language to Spanish III Dinorah Rodriguez November 12, 2012 Right now, millions of animals are locked inside cold barren cages in laboratories across the world. They languish in pain, ache with loneliness, and long to roam free and use their minds. Instead, all they can do is sit and wait in fear of the next terrifying and painful procedure that will be performed on them. Animal testing is cruel and an inhumane way to torture animal for mankind’s own benefit. There have been millions of animal that have suffered a vicious, painful death in the name of research. Just as Peter Singer asked in his book Animal Liberation â€Å"Would experimenters†¦show more content†¦The corporate which recently bought out organic supplement and vitamin company has a long history of engaging in cruel animal testing on its portfolio of products. And according to at least two animal activist sites, Pamp;G has been lying for years about making efforts to switch to cruelty-free testing alternatives, a website, which is owned and operated by In Defense of Animals group, Pamp;G continues to torture animals and other creatures by conducting terrible experiments. And an U.K. website says that on top of these and many other extreme testing ways, Pamp;G does not even provide basic care for these animals while they are still alive, According to Jhon Mayer, â€Å"La boratory workers place the animals in restraining devices so they cannot struggle while the workers apply the chemicals, which burn into the animals eyes and skin, Millions of animals die from animal testing each year worldwide, and it isn’t just bad with animals it is too highly expensive. Just think about your pet, your cute dog that receives you with so many happiness, that little bunny that jumps all over your room, I think you love it, no? well now think that animal that you love, stuck in a cage suffering with needles all over its body, crying for help but is an animal, who cares?, right?......... Stop. Resources: Book sources * Teasdale, Kate ,(2006) Animal testing is morally wrong http://www.fazed.com/lifestyle/animal_tesing.html * Watson, Stephanie (2009) AnimalShow MoreRelatedAnimal Testing Should Be A Thing Of The Past Essay1567 Words   |  7 PagesAnimal testing should be a thing of the past. Imagine this, scientists injecting a certain chemical to an innocent animal to test, so that product can be safe for human utilization. Now, this chemical will have a mercurial effect on that animal, it will either comply with it or succumb to the chemical and causing various side effects; could even lead to death. This is the sad and cruel reality animals in labs are facing. Over the years, scientists from all over the globe have conducted tedious experimentsRead MoreAnimal Testing Is Not All Humane And Pain Free1130 Words   |  5 Pagesâ€Å"An estimated 26 million animals are used every year in the united states for scientific and commercial testing† (ProCon.org). We are rapidly using up the earth’s supply of small animals. â€Å"A 2011 poll of nearly 1,000 biomedical scientists conducted by the science journal Nature found that more than 90% agreed that the use of animals in research is essential (ProCon.org). Right now, millions of mice, rats, rabbits, cats, dogs, and other animals are locked up in cages and are getting killed for scientificRead MorePersuasive Essay On Animal Testing704 Words   |  3 PagesAnimal testing has been a around since 384 BC. â€Å"Some testing methods require the animal to; die, be exposed to radiation, remove or expose organs, or subject animals to trauma to create depression and/or anxiety.† (â€Å"THE LEADING SOURCE FOR PROS CONS OF CONTROVERSIAL ISSUES†) Animal tests and human results only coordinate about 5- 25% of the time. Not only is it inhumane, but it isnt even all that reliable. Not to mention, it`s an insufficient waste of government money. Yes it has helped us in vaccineRead MoreAnimal Welfare C ampaign Should Be Banned1185 Words   |  5 PagesEvery year, over billions of innocent animals, are dying, poisoned, and killed as a result of million experiments that are tested on them. These new experiments are not hundred percent guaranteed. However, these experiences may work with animals and give positive results, but when it tests back on the human, it gives the opposite results. The animal welfare campaign finds that testing new products on animals is an inhuman and a cruel thing and it should be stopped. So, they start making attacks aroundRead MoreThe Ethical Treatment Of Animal Testing1199 Words   |  5 Pagesnot animals such as mice and rats should be experimented on. The organization Psychologist for the Ethical Treatment of Animals believes in observing animals instead of experimenting on them (Meyer). Another known organization is People for the Ethical Treatment of Animals (PETA). An organization that is in favor of animal experimentation is called Pro-Test and i s located in the United Kingdom (UK). This organization thinks that experimenting on animals may help humans. About 95% of animals are notRead MoreHuman Testing : The Dangers Of Animal Testing944 Words   |  4 PagesAnimal testing is used to see the effects of products before the products are put up for human consumption. With this testing, thousands and thousands of animals are kept in cages and subjected to pain and isolation every year. Even though these animals endure this extreme pain for the safety of humans, results are rarely the same in animals as they are in humans. Even though animal testing is deemed as bad science, people say that every major medical advance is because of animal testing. This isRead MoreAnimal Testing Should Be Banned1613 Words   |  7 Pagesover seventy million animals are hurt and killed due to scientific research. Many brands have taken the pledge to become cruelty free, but there are still multiple brands that are continuing to use animals to te st their products. Animal testing should be banned because it is cruel, often ineffective, can not detect for many diseases that humans are exposed to, and can be unsafe due to the differences between animals and humans. Animal testing has been seen as cruel and inhumane for hundreds of yearsRead MoreThe Use Of Scientific Research On Animals998 Words   |  4 PagesIn medical research animals are used as ‘models’ for human disease by artificially inducing selected symptoms intended to resemble human illnesses. (vier-pfoten.org) However, a disease is more than simply a collection of symptoms, and so the human disease itself and its underlying biology can never be fully replicated in an animal model. The use of scientific research on animals can be cruel and inhumane to the well-being of animals. All the research and animals they get are very expensive to payRead More Animal Testing Essay572 Words   |  3 PagesAnimal Testing Speaking Outline: Animal Testing Specific Purpose: To persuade my audience about the three major ways of how scientific experiments on animal is inhumane. Introduction I. Put yourself into an animal’s position. Imagine that you are being poked and probed by needles for the benefits of humans. II. Animals are being abuse more and more everyday in scientific experiments. III. I have pets and I’m against animal testing, so knowing that animals are used in research is appalling. IV

Tony Kushner s A Gay Fantasia - 2126 Words

American playwright Tony Kushner’s momentous two-part production Angels in America: A Gay Fantasia on National Themes documents the varied lives of five men residing in New York City throughout the 1980s AIDS epidemic. A truly unique aspect, which pertains to Kushner’s dramatized narrative, is that each focal male character is homosexual. Although these men may share a collective sexual orientation, they experience their sexuality in their own individualistic ways. Through the lenses of Kushner’s male protagonists—Roy Cohn, Joseph Pitt, Louis Ironson, Prior Walter and Belize—the play endeavours to eradicate conventional perceptions of sexuality as a dichotomized view: heterosexuality/homosexuality. As the narrative progresses, it becomes apparent that Angels in America contends the monolithic stereotype attributed to a homosexual orientation, by reconceptualising the notion of sexuality as one that can be situated upon a spectrum. The spectrum established within the play illustrates the range of contentment each character experiences, regarding their sexuality. For example, the more â€Å"out of the closet† and overtly open one is about the nature of their sexual orientation, the more seemingly secure they are with themselves—and vice versa. It appears that each male protagonist’s location on the spectrum is ultimately contingent on his enactments of gender performativity. The following analysis seeks to prove that the more effeminate a male character acts, the more open andShow MoreRelatedTony Kushner s Angels Of Americ A Gay Fantasia On National Themes Essay816 Words   |  4 PagesThe Struggles Accompanying Homosexuality in Tony Kushner’s Angels in America Set in the late 1980s, a period of regression and tragedy for the homosexual community, Tony Kushner’s play, Angels in America: A Gay Fantasia on National Themes, explores the lives of four gay men living in New York. Kushner’s two part drama expounds some of the many difficulties encountered by gays during this time period. While two of his characters, Joe Pitt and Roy Cohn, both struggle significantly with their sexualRead MoreIs Hannah Transformed / Changed Through Her Relationship With Prior?2201 Words   |  9 Pages1. In what specific ways does Hannah help Prior? Why might she (a complete stranger) have such a profound effect on him? In what ways does their relationship (and her views on world, religion, disease) make possible Prior s transition from AIDS victim to a PLWA (a person LIVING with AIDS)? In what ways is Hannah transformed/changed through her relationship with Prior? And why/how does this change occur? Specifically, Hannah helps Prior by both bringing him to the hospital when he falls ill and

Essay Stress Management - 1278 Words

Stress, we all struggle with it. We know it can shorten our lives, age us too early, make us miserable and unhealthy- yet we cannot seem to getaway it. I would like to begin my paper with a little description of myself. After spending years of training for a career in accounting, I truly had no idea about science. Even though I have been trying to live healthy by eating the right food and doing regular exercise, I had no idea how much damage stress has been causing me both physically and mentally. I find this class to be one of the biggest wake up calls in my life. After taking this class, I realized that I tend to have excessive ACG and BC activity problems; I experience physical stress symptoms all the time, I worry too much about the†¦show more content†¦I had a hard time focusing my mind on this exercise; it seemed unfeasible at the time, so I decided to try breath counting which was a little easier for me to focus on. I barely made it for ten minutes on my first day. I focus gradually improved, but not to the point where I could actually see a difference. I continued doing breath counting for a few days until one night my Mom called to say that my Dad was in the intensive care and was going to have an emergency bypass surgery in an hour. My Dad and I have a very close relationship and I have never met anybody who loves me more than he does. I could not possibly imagine him going through a bypass. As soon as I heard the news, I felt my body was preparing me for the fight or flight state. My hands became cold and sweaty (to shunt blood to the large muscles, and sweat to cool of my body) and my breathing became fast and shallow to increase oxygen to my body. Relaxing my body was very important at the time, so I tried to relax throughout the day, but every time I sat and tried to take a few deep breaths, I waged an internal struggle with myself, so I gave up. I was stuck on negative thoughts and I was experiencing headaches, eating, and sleeping disorders. As soon as I realized I was experiencing the symptoms of stress, I continued my bre athing exercises, which amazingly took me back to my normal self again. The breathing exercises helped me to close myself off from theShow MoreRelatedStress And The Stress Management1474 Words   |  6 PagesThe definition of Stress, its history and how to manage Stress is a daily conversation word as the world is becoming more challenging and difficult to live. It is very important to understand, and know how to manage it on a daily basis especially on our workplace. This essay will be broken into four parts firstly it is going to discuss about the contrast and similarity in the definition of stress between Engineering and Selye’s approach. Then it is going to critically evaluate the General AdaptationRead MoreHow Stress And Stress Management1319 Words   |  6 Pagesin which we have studied during the weeks of nine through eleven. I have selected to explore Stress and Stress Management more in depth. In this assignment I will explain what made me want to know more about it. I plan on telling you what you should know about Stress and Stress Management. Lastly, I will discuss how Stress and Stress Management relate to success in my personal and professional life. Stress can be defined as the nonspecific response of the body to any dem and made on it (Lamberton Read MoreStress Management3984 Words   |  16 Pagesthat the incidence of work-related stress increased dramatically in Australian organisations during the 1990s and early 2000s? Should employers be made responsible for dealing with the negative effects of work- related stress on their employees? If so how could they do this? Prepared for: Nick Foster Udam Wickremaratne 10571359 Occupational stress is a major news item, which has captured numerous headlines across the industrialized world and rightly so. Stress is reported to cost employers US$120Read MoreEssay on Stress and Stress Management1494 Words   |  6 Pages Stress and stress management: What is stress and how to manage it ? Stress is defined as a force that tends to strain or deform (b) mental emotional or physical tension, strain or distress-(v) to put emphasis on (c ) to subject to strain or pressure. Stress is a unwanted feeling of emotions and physiological arousal that some experience in certain situations. Stress can mean different things to various people. People have said; â€Å"That stress can causeRead MoreA Short Note On Stress Management And Stress Essay998 Words   |  4 PagesStania Tavil Dr. Diane D. Ashe Psychology 2012 October 15, 2016 Stress Management In everyday life, people have to deal with some good moments and some difficulties. They can be helpful and also destructive. Life Comes down to several characteristic as:/ joy, love, sadness, crying etc. There are many phenomena that appear and seem good and a little weird too sometimes. They can be: physical, moral, social, economic, psychological, natural disaster, or failing to achieve. Everyone wants to be happyRead MoreThe Effects Of Stress And Nutrition On Stress Management1852 Words   |  8 Pages Over the recent decades the emerging importance that nutrition has on stress management in college students along with others has become a controversial topic all across different Universities and Public Institutions. Hence, for years, society has suspected that stress and nutrition are linked and now after so many years, scientific research has found evidence to support this connection. In an article by Fysekidis Kouacou (2015), research suggest to help explain this link and, as more individualsRead MoreStress Management Essay1436 Words   |  6 PagesStress Stress is normal. It happens to everyone, and affects everyone differently. It is a feeling of being overwhelmed for handling things you aren’t used to. Stress is also known as a response or something that changes in the body caused by emotions, social, physical, or economical issues which can cause tension mentally and physically. It can be caused by external or internal situations. What’s known as the â€Å"fight or flight† response, is initiated when an individual becomes stressed. It is theRead More The Management of Stress Essay1447 Words   |  6 Pagesnot the answer I’m looking for. The correct answer is stress. Everyone has stress in his or her life at one point or another. It’s one of many inevitable parts of life. Whether it’s busting out a research paper for Psychology at the last minute, expecting your first child to be born, to making sure you’re up in time to catch the Saturday morning cartoons, it’s clearly evid ent that everyone goes through stress. The real question is, how is stress handled in our society? A person is defined by how theyRead MoreEssay on Stress Management649 Words   |  3 PagesStress Management Responses to stressors present different impacts on each individual. Stressors have a physical and psychological effect on people although some people seem to be much less effected by stress being able to withstand high levels of stress almost as if there daily lives depend on it. Even though it is accepted stress is with us from are waking moment to the minute we sleep, almost all individuals through time suffer physical or psychological illness. IndividualRead MoreStress Management Plan1516 Words   |  7 PagesStress Management Plan When I was gathering resources for my first stress portfolio, one picture left a deep impression. It says: â€Å"there are only two times I feel stress: day and night.† Yes, stress exists along with our whole life; it may seem that there is nothing that we can do about stress. The homework and exams will keep coming, there is endless study and work in the day, and our career and family responsibilities will always be demanding. However, the good news is that stress can be managed

How Successful Can The Management Of Fragile Environments Be Free Essays

How successful can the management of fragile environments be, given the constant and increasing demand for their exploitation? A fragile environment is an area where the flora and fauna have adapted to a specific climate and evolved to occupy many different niches due to extremely high competition for resources. Furthermore due to the constant abiotic conditions, specialisation and symbiotic relationships have occurred to such a degree that even the slightest ecological or environmental disruption cannot be accommodated, meaning individual habitats and ecosystems can be easily destroyed. This combination of specialisation and interdependence increases the overall fragility and vulnerability of this biome Fragile environments can be exploited in different ways, and for different reasons. We will write a custom essay sample on How Successful Can The Management Of Fragile Environments Be? or any similar topic only for you Order Now For example the Amazon Rainforest, an equatorial tropical rainforest biome, has been significantly exploited for its agricultural potential and natural resources; cattle ranching, soya bean and palm oil plantations, mining and timber. The most significant consequence of these forms of exploitation is deforestation. There are many management strategies to combat deforestation, popular choices are; legislation, ecotourism, selective logging and various tree regeneration schemes. In this essay I will assess the extent to which these management schemes are successful in terms of sustainability and environmental effectiveness, in light of inevitable increasing anthropogenic pressures on tropical biomes around the world. Firstly it is important to identify how fragile environments are exploited and for what gain. If we look at the Amazon Rainforest, one of the major forms of exploitation is land for cattle ranching. Vast expanses of the rainforest are deforested to make way for grassland to rear cattle. This form of exploitation was responsible for 80% of all Amazonian deforestation in 2009, due to the ever increasing global demand for beef as a new wave of middle classes emerge from developing nations with a first world diet. Large soya bean plantations run by major agricultural TNC’s like Cargill in the Amazon increase its land for plantations at rates of 1. 3 million hectares every year. Brazil is one of the world’s top producers of soya bean. The expansion of this market is driven by low transportation costs from improved infrastructure (both in and out of the Amazon) and increasing international demands for livestock feed where China is one of the main consumers, due to rapid economic growth (9% annually) and high demand from its emerging middle classes. The creation of huge mechanised soy monocultures has already been the sole cause of 21 million hectares of deforested rainforest in Brazil and 80 million hectares from the Amazon as a whole, since the early 1970’s. While these industries stated above as well as mining and logging have contributed to 240,000km2 of deforestation in the Amazon, the hunting for bush meat by native Amazonian tribes has put considerable pressure on rainforest fauna. Since the late 1990’s Brazilian Amazon local people consume between 2. 2 to 5. 4 million primates each year. This process is unsustainable as the primates reproduce at a much slower rate than they are consumed. Moreover some of these primates are endangered, meaning reproduction is inherently slower. There is often a conflict of interests between the exploitation and conservation of fragile environments. Thus in order for a fragile environment to be managed successfully a balance must be established. However, in reality this can be difficult to achieve. It is often the case that many countries depend on natural resources from fragile environments for income and trade on the global markets thus making fragile environments an integral part of their economy. This is the case with many LEDC’s, who are reluctant to stop exploiting their activities for fear it will result in economic decline and slower development. In Brazil for example, much of the mining industry that takes place in the Amazon brought in $9 billion to the country in 2006. Moreover it can be a misunderstanding that most people, who exploit fragile environments like through mining in the Amazon, are doing so out of choice. As most locals have no other viable alternative to generate income for their families. Furthermore indigenous peoples often receive little education regarding global affairs and may not recognise the need for conservation. In addition it is rare that a single fragile environment is endemic to one country, as they often span over several territories. A good example is the Amazon rainforest which lies within Brazil, holding 60% of the forest, Peru 13%, Columbia 10% and with Venezuela, Ecuador, Bolivia, Guyana, Suriname and French Guiana also holding small amounts. This makes it difficult to establish a uniform strategy across the whole are, and made harder still by low funds available for conservation in many of these countries. One of the more popular forms of conservation management is conservation reserves that protect biodiversity and ensure its population lives  sustainably with their environment. One example of such a scheme is the Central Amazon Conservation complex in the Brazilian Amazon. Established in 2003, it brings together four reserves in the Amazon; Jau National Park, Anavilhanas Ecological Station, Mamiraua Reserve and Amana reserve, a total area of 49,000 km2. Sustainable development reserves have protected areas from developments that could have seriously damaged the CACC. Dams, pipelines, mines and commercial logging projects have all been prevented from entering the area. These reserves have improved biodiversity and caused a 100% increase in the black caiman population, and a 300% increase in the pirarucu fish. Economic Alternatives Programs promote sustainable activities whereby local people who make goods from the forest’s natural resources can sell directly to buyers without going through ‘middle men’ who charge a commission. Thus ensuring a decent income, preventing any local farmers giving up land to major commercial agricultural firms, where the land is likely to be deforested and indigenous communities displaced. Overall the economics alternative program has reduced poverty, increasing household incomes by 50-99%. However this protecting such a large area can be difficult. The vastness of the area means it is majorly understaffed, thus making the control and regulation of illegal activities difficult. Only 100 volunteer guards and 150 employed members of staff are present in the Amana and Mariraua reserves – combined area of 2,490,000 hectares of land. The size of the protected areas and the number of staff available makes it is very difficult to prevent access into the reserves. In Jau National park, an area of 2,272,000 hectares, there’re only 4 permanent members of staff. Thus fish and turtle poaching remains an unresolved problem. As populations increase around peripheral settlements, more stress is put on it to satisfy the demands of the populations, for example many towns in the heart of the rainforest suffer from intensive poaching of primates and manatees. Overall it may seem that despite efforts, and indeed success, of implementing such conservation schemes, may decrease in effectiveness following growing demand for the Amazons resources from increasing population pressure. Ecotourism is also a popular way of generating income for the local people as well as promoting conservation. It is a popular method of generating income in developing countries without billion dollar investments. Local people can act as guides or be providers of transport and accommodation – creating a source of income. The environmental low impact theme and conservation awareness can potentially bring in public and private investment. In addition it is a more environmentally friendly form of employment compared to other occupations such as logging and commercial agriculture. Plus if the country makes the economic transition from a manufacture to service sector economy, the government will have an indirect economic incentive to conserve the environment through promoting ecotourism. Ecotourism has already proved to be an economic, environmental and social success. For example, Costa Rica has been pumping in US$1. 6 million annually since 2000 from ecotourism, resulting in jobs for local people and 25% of its land under government protection. GNP per capita rose from $1500-$2000 between 1978 and 1992. The village of Tortuguero, Costa Rica, a satellite settlement to the Talamancan national park took a survey which indicated that 88% were highly satisfied with the multiplier effects from ecotourism in the park; such as local employment empowerment and government funding into building eco lodges on old farmland in the village; attracting tourists to spend in their local economy. However, there are cases where ecotourism has not benefitted the local community or the country as a whole. It is often the case that an ecotourism service is provided by an international agent, whereby revenue is repatriated overseas, away from the local community. Moreover even if the service is provided by host nation companies, the jobs can be seasonal, menial and in most cases, low paid. The influx of wealth and foreign exchange can shift political and economic conditions to make the country or area dependant on tourism as opposed to domestic economic practises. This induces a degree of instability to the industry, making it vulnerable to sudden economic change, such as the global financial crisis in 2008. This can create a lack of demand and subsequent economic decline in the area and ultimately forcing the local population into occupations that unsustainably exploit natural resources. In conclusion, it is can be said with a degree of confidence that most schemes are beneficial to an extent. Land which is protected, conserved and managed sustainably outweighs the possible environmental damage that can occur due to poor management and lack of funding towards the scheme. Moreover it is the schemes which involve the local community that have the biggest potential to be successful. Managing the environment whereby its inhabitants are able to reap the full economic benefits of its natural resources allows; growth, development and investment into the local economy – Thus resulting in a self-sustaining operation. However, as world population is not yet set to peak until 2050, the pressure on the environment and demand for resources is only set to increase. It is also worth noting that in the light of possible changes to our global climate system in the coming decades there will be an even greater threat to the Earth’s fragile environments. With the effects of anthropogenic induced climate change causing more extreme weather, the constant abiotic factors that have shaped our fragile environments across the globe face a deadly, permanent change. If we are to preserve any type of fragile environment at all, it could be argued that a universal effort to reduce our carbon footprint would be the most successful long term scheme to ensure the survival of the Earth’s biodiversity. How to cite How Successful Can The Management Of Fragile Environments Be?, Essays

Social and Behavioural Science Healthcare Resources

Question: Describe about the Social and Behavioural Science for Healthcare Resources. Answer: Use of healthcare resources after gestational diabetes mellitus: A longitudinal case-control analysis. This particular article aims to analyse if the gestational diabetes mellitus (GDM) is interlinked with enhances in the health care utilisation of post delivery. The purpose of writing the article suggests the use of effective healthcare resources after diagnosing the gestational diabetes mellitus. This particular article is related to those articles, which deal with the gestational diabetes mellitus. The authors of this specific article are reputed enough in the field of writing articles on healthcare. Those women, who has GDM faces difficulties during the entire period of pregnancy and post birth. In the year of 2009, more than 31% women have been diagnosed with GDM and there were fewer chances to control their health condition. The women diagnosed with GDM uses the health care services for controlling the difficulties during the pregnancy period. The annual cost of the health care utilisation has been reached to 101% for the diabetes diagnosed pregnant women. This article involves a case control, which is based on registry specific study involving 579 women who have the gestational diabetes mellitus delivered in between the year of 1995-2001. There were two basic controls for every case that were chosen from Swedish National Board of Health and Welfare that is apt for the year of delivery, municipality of the residence and year of birth (1). Skane country and Patients Administrative System in Sweden provides relevant data for this article. This article has been clearly criticised as it fails to reveal the impish link and association in between the pregnant women with diabetes and their possibilities of utilising the health care services for a perfect and healthy childbirth. The basic results call for the implementation of any kind of structured programs in order to follow up the health condition of those pregnant women, who is suffering from diabetes. However, with the effective management team of the health care sector, there are possibilities to detect the level of sugar at the initial stage of pregnancy (5). The constant improvement in the health care sector has become potential enough for the gradual development of the health of these diabetic pregnant women and it saves the healthcare cost in immense manner. On the other hand, this article has been criticised as not revealing significant facts regarding the prevention of Gestational Diabetes Mellitus. This particular disease can be prevented with following a healthy lifestyle. As the pregnant women are at high risk for this particular disease, therefore, they should follow a proper and suitable lifestyle for preventing GDM. Otherwise, it will affect both the pregnant women and their child in foetus. The fundamental prevalence of obesity and overweight are enhancing in worldwide manner and obesity can be constituted as a major risk factor for the type 2 diabetes (4). The framework approach has been used for analysing and identifying the established themes, which are closely associated with the prompt return and can be ascertained the records from the blood services (3). The basic aspects of deferral procedure require to be developed in order to ensure the feelings and the values of the individual. Even it has been examined that for attracting the new doors, blood centres require to reduce the perceived costs that are interlinked with donation. The study has examined the hospitality mortality rates, which have been developed within the National Health Insurance (NHI). There are det ailed explanations that affect the mortality rates (2). The associated hospital data were collected for understanding and deciding the required National Health Insurance (NHI) program. All of these factors affect the mortality rates. The policy makers of the healthcare organisations should realise the important drivers that may transform the benchmark for the ultimate improvement. The mental health services can denote a completely new dimension in the public health perspective (6). The article involves unique critical aspects that provide a perfect framework of public health and essential issues regarding the mental health policy makers, planners, administrators and the practitioners. Mental health is closely associated with the health condition of a pregnant woman. The article utilises the public health framework with the latest invented treatment, service system and epidemiological process for promoting a perfect comprehensive understanding of the necessity of the health care organisation. The evidences from the collected database clearly reflects that the mortality rates fail to be developed since NHI including actual income of the family, competition, the basic number of the clinical departments, new technologies, family medical expenses and rates of public hospitals. There are indications, in this article that if there are lacks of awareness of GDM, then there will half a billion people, who will be affected by type 2 diabetes at the end of 2030. The total expenditure on the global health care on diabetes is minimum 490 US$. On the other hand, there are several researches, which have revealed that GDM is heterogeneous disorder. References 1 Anderberg E, Carlsson K, Berntorp K. Use of healthcare resources after gestational diabetes mellitus: A longitudinal case-control analysis.Scandinavian Journal of Public Health2012;40:385-390. doi:10.1177/1403494812449923 2 Chang L. Factors Associated With Poor Hospital Mortality Rates After the National Health Insurance Program.Asia-Pacific Journal of Public Health2012;27:NP903-NP913. doi:10.1177/1010539512441820 3 Hillgrove T, Doherty K, Moore V. Understanding non-return after a temporary deferral from giving blood: a qualitative study.BMC Public Health2012;12. doi:10.1186/1471-2458-12-1063 4 Li Z, Hou J, Lu L et al. On residents satisfaction with community health services after health care system reform in Shanghai, China, 2011.BMC Public Health2012;12:S9. doi:10.1186/1471-2458-12-s1-s9 5 Pencheon D. The future public health.Public Health2012;126:996. doi:10.1016/j.puhe.2012.08.001 6 Stark C. Mental health services: a public health perspective.Public Health2012;126:631. doi:10.1016/j.puhe.2012.03.005

Anger of Achilles Painting free essay sample

On my mission to find a painting that either caught my eye or would stop me dead in my tracks, I discovered â€Å"The Anger of Achilles. † This oil painting seemed to call me hither to take a closer look. As I walked closer, the painting became more clear and vivid. It was as if Jacques-Louis David was oil painting in high definition. This is a stunningly clear oil painting. So clear, it resembles a modern day photograph. The expression on the faces of each character in this painting drew me in even more. I wanted to know more: Why? Who? What was about to happen? At first glance, it seemed as though the woman in the background, Clytemnestra the mother, is being disturbed. King Agamemnon, the man portrayed in the foreground, appears to be directing the soldier, Achilles, as he is about to strike. After reading the history behind the painting, I better understand the expressions shown and see how they enhance the story that David is portraying. According to Greek Mythology, Achilles was supposed to be made invincible by dipping him in the river Styx, but forgot to wet the heel she held him by, leaving him vulnerable, so he could be killed by a blow to that heel. Thus the term â€Å"Achilles heel† was originated. David was very successful in showing the anguished Clytemnestra. It appeared she was at the brink of tears; or had been crying. It also appears as though she was deeply saddened by her daughter, Iphigenia’s situation. David is recognized as one of the most influential French painters in the neoclassical era. He participated in the French Revolution and taught several pupils in the early 19th century. In June 1825, David embarked upon improving the 1819 version of his â€Å"Anger of Achilles. † David told his friends, â€Å"This painting is what is killing me. † In October of that same year, he died. This particular painting is portraying deep anger, anguish, fear, and authority. I believe he wanted to show the anger and disappointment of Achilles; all the while, showing the anguish of her mother Clytemnestra, as she faces a great loss. Meanwhile, her father Agamemnon, is showing full confidence in his authority to control the situation. The light centers on Iphigenia, the daughter, as the main subject in the painting. Your eyes move immediately to her mother Clytemnestra, then to Achilles, and lastly to the father; in a counterclockwise motion. All of the characters are sized to resemble a photograph or life-like proportion. There appears to be a lot of motion in the portrait. David shows maximum movement, by the use of lines in curved and diagonal strokes. The colors are used to determine the direction your eyes move across the picture. Iphigenia’s pale white shirt is used as the central focal point. Clytemnestra also has on white, but it is a less vibrant hue. The bare back of Achilles in a nude tone, grasps the light in the foreground. Lastly, the red robe worn by Agamemnon catches your eye as an authority figure. The warm colors of red, yellow or gold are in abundance, with a touch of cool blue on Achilles robe. This is definitely a representation painting. The spacing of each character makes them look three-dimensional instead of flat or two-dimensional. A vanishing point is the prospective use in this painting. The purpose of the oil painting is to show social status or royal protocol. Achilles is painted as a mighty solider; a man of strength about to strike. His purpose is to avenge Iphigenia’s honor. The authority shown on King Agamemnon, father of Iphigenia, is emphasized by the diagonal depiction of his arm pointing downward, but toward Achilles. The direction of the arm pointing downward portrays the direction his authority is directed. This work reveals an ageless story of love that will never be; the loss felt by Clytemnestra for the sacrificing of her daughter. Also, Achilles’ loss of his love by deceit from Iphigenia’s father Agamemnon. In Greek mythology, things are never as it seems. The promise to Achilles to have Iphigenia’s hand in marriage was not as it seemed either. This work of art is such a vivid and amazingly clear oil painting. I found myself unable to look away. It captured my attention first by the amazing colors created by David. Secondly, I was drawn to the facial expression on the faces of Iphigenia and Clytemnestra. I instantly wanted to know the story behind the portrait. This work of art simulated me on a personal level. A mother, who appears deeply hurt, sustained my attention. After taking in the entire subject matter, I remembered the stern authority illustrated in Agamemnon’s expression and body language. It became a personal experience of how a father ruled over the family decisions. I learned the family dynamic continues to be illustrated, as it is in a biblical sense, by indicating the father is always the head of the family. Clytemnestra does not agree with the situation, but submits to her husband’s final decision. In conclusion, this famous oil painting by Jacques-Louis David is based on Greek mythology but appears to be a situation related to real life. The situation portrayed can be understood by most parents and children. This painting has stood the test of time, because the story can be related to many generations. The depiction of each character is clear and concise. It is as clear as a photograph. It allows all the details of the story to come to life; as the artist intended to portray. I will remember the experience of pure emotion in a two-dimensional painting, created to look so three-dimensional or life-like.

Multi-Paragraph Essay Sample

Multi-Paragraph Essay SampleIf you want to write a multi-paragraph essay but don't know where to start, then you might want to take a look at a multi-paragraph essay sample. This can help you get started writing your first single paragraph essay and as you progress you will find it much easier to write multiple paragraphs and improve your skills.If you are new to essay writing, you may find that you want to skip the multi-paragraph essay sample. This can be because you have already seen that these aren't suitable for your personal situation or you just want to make sure that you can follow the instructions and find a decent resource that will help you write your essay. If you want to save yourself some time, then you will want to think about taking this one step at a time.Before you start writing your essay, the first thing you should do is find a good single paragraph essay sample. These will be found in online resources and books and often contain step by step instructions and help you get started on your multi-paragraph essay. Make sure that you try to find a good resource that is easy to follow and that you can follow. You don't want to waste your time reading a guide that isn't relevant to your needs.If you don't know where to start, then you should start with a multi-paragraph essay sample that will give you examples of different type of essays that people have written. There are going to be a lot of different types of essays that you can write including about yourself, your family, the school you went to, your favorite movies, sports, science, literature, and other topics. A sample of each will show you exactly what kind of paragraph essay you should use and what to include in your first paragraph.After you've found a good resource to use to write your first paragraph essay, then you should start writing your essay. Once you've finished that first paragraph, you should move onto the next paragraph until you reach the end of your essay. This might seem li ke a lot of writing but the more you practice writing the better you will become at it. It's also good to read the sample over again so that you can see how you did on it and you don't try to rush through the guide, instead you can take your time and be sure that you understand what you are doing.When you are writing your second paragraph, you should also take a look at your essay and see if you can modify the first paragraph to fit the second paragraph. Sometimes you might find that the first paragraph might have been more beneficial and easier to write so you might want to alter the structure and create a more professional and easy to read piece. This is one way to improve your essay as well and make it look more professional. Just make sure that you don't go too far off course and change too much as you're writing your essay.After you've finished writing your essay, then you can move onto the next paragraph until you reach the end of your essay. Remember that as you get better at writing, you will find that you will be able to write a few paragraphs and eventually you will be able to write multi-paragraph essays. That is why you should keep learning and improve your skills as you work towards your goal.

Cross-Cultural Film Analysis Gattaca Essay Example

Cross-Cultural Film Analysis Gattaca Paper ‘GATTACA’ Film Summary Vincent is destined to be a second class citizen, conceived naturally, rather than in a laboratory. He is born into a world which discriminates against genetics, rather than religion, race or gender. In order to gain access into the Gattaca Corporation and reach his dream of going to Titan he takes on the identity of Jerome Morrow, a person with ideal genes but crippled from an accident. He uses Jerome’s hair, blood, urine and skin to pass all tests and is set to reach his lifelong desire when the mission director is murdered. He inadvertently loses one of his own eyelashes at the scene and becomes the main suspect in the case. The killer is determined to be another of Gattaca’s directors who is initially overlooked because his DNA profile indicates that violence is not in his nature. In the end Vincent takes off on his mission to Titan. Discussion Culture Shock due to contact with unfamiliar cultures (Stephen Bochner, 2003) Culture shock is something that Vincent experiences as he makes the transition from a culture comprising of second class citizens to a culture of superiority as he takes on the identity of the genetically superior Jerome. We will write a custom essay sample on Cross-Cultural Film Analysis Gattaca specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Cross-Cultural Film Analysis Gattaca specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Cross-Cultural Film Analysis Gattaca specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The first stage of culture shock is the honeymoon period (Bochner, 2003). Vincent experiences this before he meets Jerome for the first time and thoughts of fulfilling his life-long dream are active. He then goes through a period of fear and denial where he is not confident and actually refuses to go ahead with the plan. He is talked around by the real Jerome, who needs the money to pay for his alcohol addiction, and prepares himself to lie and cheat just to succeed. Situations similar to this are played out in organisations regularly where people are prepared to lie, cheat and steal to gain success, typically financial success; and management must deal with effectively. As time goes on Vincent gradually adjusts to the new expectations of within the Gattaca Corporation. A cross-cultural obstacle that needed to be overcome was the difficulty that Vincent has in accepting himself as Jerome which is essential if he is to succeed within Gattaca and not give up his cover. This is overcome by the real Jerome referring to Vincent as Jerome when they spoke. One thing that this framework does not discuss is the idea of never fully coming to grips with the new culture. The question I pose is: Can a person entirely take on a new culture or does their childhood culture remain with them for life? The film shows that people cannot fully accept a new culture and when forced upon them they show resistance. An example of this is when Vincent becomes aggressive towards one of the murder detectives in fear of being proven as the murderer. The implications of cultural shock for organisations can be seen when an employee is sent on sojourn, typically overseas, and needs to cope in an unfamiliar culture. Management could overcome some of these issues by educating the employee about the foreign culture and some expectations prior to leaving. Software of the Mind (Hofstede, 2005) Culture as mental programming: At the beginning of the film, during his childhood, Vincent’s patterns of thinking, feeling and acting are established in his mind. He learns to accept himself as inferior to his genetically ‘perfect’ brother Anton. When he finds a way of living his dream and must take on a new identity (Jerome) he finds it difficult to unlearn this mental programming. However, a person’s behaviour is only partially predetermined by their mental programming (Hofstede, 2005, p. 3), and this is seen as Vincent deviates from his culture and creatively takes on the identity of Jerome. Hofstede describes culture as being derived from exposure to the world rather than from one’s genes. Hofstede discusses the possibility of intelligence being attributed to genetics and suggests that on the basis of ethnic groups it is difficult to come to a conclusion. In the film it is clear that within Gattaca there is wide acceptance that yes a person’s genes do determine their intelligence. Vincent’s interview for entry into Gattaca entails solely a genetic test and not a physical or mental assessment. Manifestation of cultural differences: In the film we see the divergence of two very strong cultures. One belongs to the genetically gifted; and the other to the ‘degenerates’. The ways these cultures have divided themselves is explained well by Hofstede’s depiction of the ‘skins of an onion’ (Hofstede, 2005, p. 6). The heroes in the film (the genetically gifted) are highly valued and show model behaviour to inferiors or naturally conceived people. Depicted as the more capable members of society the heroes display symbols which carry specific meaning such as formal hair styles and very professional, clean clothing. The heroes display rituals such as the day on the treadmill where they assert themselves superfluous to reaching a desired end as assessors are solely interested in genetic make-up rather than fitness. Contrary to Hofstede’s view that values are acquired early in our lives we see Vincent’s values change significantly in the film. These values are a strong determinant of culture and as Vincent takes on the identity of Jerome he moves into the hero status of society, or as Hofstede describes it, from abnormal to normal (Hofstede, 2005). His move from second class status to hero status is a good example of how culture reproduces itself. His role models become the members of the Gattaca Corporation and he sees an opportunity to fulfil his aim in life. It appears that the hero’s culture is growing as more and more parents are opting for gene selection of their babies. Stereotyping The culture within the Gattaca Corporation shows clearly the human tendency to stereotype. Assessors discriminate against new applicants with undesirable genetics rather than testing each person individually to determine their capabilities. Genetics gives them a preconceived opinion of how people will perform and people are rejected or accepted accordingly. A specific example of stereotyping in the film is when the actual murderer of the mission director is excluded as a suspect because of his genetics. This would suggest that the idea of selection of people with ideal genetics and reliance on this for behaviour of people may be major a cause of stereotyping, not just a result of it. The implications that this has for managers of organisations are that they need to be aware of their stereotypes and ensure that this doesn’t affect their decisions or cause them to discriminate unnecessarily when dealing with people. References Bochner, S. (2003). Culture shock due to contact with unfamiliar cultures. Found in W. J. Lonner, D. L. Dinnel, S. A. Hayes, D. N. Sattler (Eds. ), Online Readings in Psychology and Culture (Unit 8, Chapter 7), Center for Cross-Cultural Research, Western Washington University, Bellingham, Washington USA. Accessed 1st September 2008, from http://www. ac. wwu. edu/~culture/Bochner. htm Francesco, A. M. and Gold, B. A. (2005), International Organizational Behaviour: Text, Cases, and Exercises, 2nd Ed, Pearson Prentice Hall, pp. 17-45 Hofstede, G. and Hofstede, G. J. 2005, Culture and Organisations: Software of the Mind, 2nd Ed, McGraw-Hill P. L. Duffy Resource Centre, 2006, Gattaca, Trinity College WA, Accessed 31st August 2008, from http://www. trinity. wa. edu. au/plduffyrc/subjects/english/media/gattaca. htm

Indias culture has created a disregard for compulsory educa essays

Indias culture has created a disregard for compulsory educa essays India has existed as a parliamentary democracy since its independence from Britain in 1947. One would assume that since India is a democracy, that they would have well developed compulsory education policies. However, compulsory education policies do not exist in India. India has been changing rapidly over the last decade, but has failed to do anything about education or the welfare of its children. As a result only sixty percent of its children attend school beyond grade five and the literacy rate among the adults in India lies only slightly above fifty percent, according to the United Nations Children Fund, (unicef.org). Indias culture is the cause of Indias total disregard of compulsory education which has created one of the largest child workforces in the world. Therefore, many of the children in India hold jobs as early as three years old. Many drop out of school early and many never attend school at all. Although India has been on a path towards modernization, they have not modernized in their way of thinking or in their set of beliefs. Weiner (1991; 55) describes this well with the case of Uttar Pradesh, (who has been Indias Secretary of Labor), whose family were agricultural laborers and did not send their children to school. They did not send their children to school not because they were poor and needed their children to work but simply because it was not the custom for his fathers family to send their children to school. The custom of not sending children to school was simply what Uttars family did. His father was not sent to school; therefore he did not realize the need for his children to go to school. This is a big problem in India. Indias government does not emphasize the need for children to be in school, thus children are sent to work and not always because the family needs financial support. They simply just do what their parents did. This custom is deep...

Academic montioring Essay Example | Topics and Well Written Essays - 500 words

Academic montioring - Essay Example It is worthwhile to consider some of the possible monitoring systems and strategies that a teacher can employ in K-5 grade class room. One strategy a teacher can use in a class to monitor the understanding level of lesson materials of students in K5 is to ask the students to draw pictures on the taught items. Sometimes the children may not be willing to draw the picture. But if they are motivated they do the work. The teachers can understand the child’s level of understanding even if the pictures are not worth watching. The drawn up piece can be considered to be a mirror kept against the child’s progress. In certain cases the teacher can ask the students to take the role of a teacher in group works. A talented or pre instructed student can easily find out the problems of his or her friends. Students will easily be able to gather information from their friends. Children open up their difficulties in studies to their friends. Then the teacher can cleverly identify the pro blems and help the children in tackling their problems. Effective monitoring in the classroom can be done in a different way. If the child is totally indifferent to the works given in the class, the teacher can promote him to do works of his or her own. Sometimes the child may select works outside the syllabus and it may not come up to the expected standard. Through this the teacher can understand the student’s ability in different areas. Once he or she gets the appreciation from the teacher there starts the change .Gradually the teacher can bring the child to class related assignments and activities. Similarly, the teacher can also do the strategy of assigning the works and telling the students to do it for their loving ones. Sometimes they will do it for their parents, siblings or friends. At the end of each week the teacher can ask them how much they could score for their loved ones. This has shown great results in the progress of most students in

Model Location (Jaimaica) Versus Target Location (Cambodia) Research Paper

Model Location (Jaimaica) Versus Target Location (Cambodia) - Research Paper Example This research paper is therefore a correlative study that is seeking to examine the impact that a replication of the Jamaican diarrhea campaign done by the Bill and Medlinda Gates Foundation would have in Cambodia. Background The current issue under discussion is diarrheal diseases. Diarrheal diseases may come in varying forms including cholera and diarrhea (Guerrant, 2006). Characteristically, diarrheal diseases are associated with the passage of loose stool in about three to four times a day (Ribeiro, 2010) worse forms leads to the passage of more loose stools; several times a day. As frequently as a patient passes liquid stool, the higher the patient’s chances of losing a lot of body water and therefore becoming dehydrated. This means that diarrheal diseases do not come alone but come with their own attendant problems. It is not for nothing that the World Health Organization (2009) notes that diarrheal diseases account for the second largest killer disease in children less than five years of age. Further statistics on the diseases from the World Health Organization shows that malnourished children and children with weaker immune systems are the worse affected when it comes to deaths associated with diarrheal diseases. Sadly, these diseases, which are preventable and treatable, kill 1.5 million children every year. This means that children are the worse affected when it comes to diarrheal diseases. As part of the causes of diarrheal diseases, diarrheal diseases actually act as the symptoms of other infections caused by bacteria, virus and other pathogens. The disease causing agents are commonly transmitted through contaminated water (Lo and Walker, 2003). Malnutrition has also been found as a major cause of diarrheal and also increases the risk of an infected person dying (Martin and Blaser, 2006). Funding Foundation (Bill and Medlinda Gates Foundation) The Bill and Melinda Gates Foundation have been in the forefront in the fight against diarrheal dise ases in Jamaica for a very long time. The foundation has over the years adapted a two-tier approach in fighting the diseases. These approaches are public advocacy and public action (Santhanakrishnan and Umadevi, 2006). Under the advocacy, the foundation takes conscious steps in educating the populace and masses of people on the causes, treatment and importantly, the prevention of diarrheal diseases. These advocacy programs have been introduced in schools, churches, vocational centers and other public places of interest. The advocacy program has been done for groups in order to help in the easy propagation of the message on the need to keep a clean environment and observe basic healthy eating practices (Woldemicael, 2011). The public action model has also taken the form of realistic clean up exercises among various groups in Jamaica. Funding for the clean up exercises has been done exclusively by the Bill and Melinda Gates Foundation. Some of the public fund also goes to the purchase of drugs for infected people. Ultimately, Jamaica was selected because of its past history on diarrheal diseases. The Bill and Melinda Gates Foundation have actually operated in Jamaica for the past eight years and have successfully completed over seven different schemes on diarrheal dise

Consumer Segment Analysis of Mobile Phone Market

Consumer Segment Analysis of Mobile Phone Market Anthony Nolan Size of current Market According to the Commission for Communications Regulation (COMREG) (Q4, 2015), household broadband penetration rate for both fixed and mobile services was at 83% which is higher than the EU average by 3%. Mobile device minutes in communications stood at a massive 73.8% of the market, leaving on 26.2% for fixed line communications. Mobile minutes showed an increase of 1.4% from the previous quarter. There was an annual increase of 56.6% of mobile users actively using the 4G standard on the same period in 2014. Subscriptions to mobile networks increased by 0.36% on the previous quarter however broadband subscriptions saw a decrease of 4.5% on quarter three. This is probably due to many providers now bundling a broadband allowance in with subscription offers. Finally in the last quarter of 2015, average revenue per user was on a downward trend compared to the same quarter in 2014. Mobile users spent an average of  £24.62 per month in the final quarter compared to  £25.00 per month a year previously. Again, this is believed to be a result of package bundling affecting revenue intake according to ComReg (2015) Structure and Nature of the Current Market The four main mobile phone operators in Ireland are Vodafone, O2 (owned by the 3 network), Meteor and the 3 network stand-alone operator (separate from O2) (ComReg 2015). The five smaller providers available are PostPhone (An Post), Tesco Mobile, Dixons/Carphone Warehouse ID Mobile, LycaMobile Ireland and Blueface Mobile. All four (Vodafone, O2, Meteor and 3 Network) of the main providers purport to supply the following to consumers according to ComReg (2015): Prepay and post-pay services to both personal and business customer segments. Voice, SMS and data services to a stated 99% of the public, meaning they claim to have the whole of Ireland and outlying islands covered with their network signal. Each of the four main networks supply second generation (2G), third generation (3G) and fourth generation (4G) technology to their users. All five of the smaller mobile providers in Ireland (PostPhone, Tesco Mobile, Dixons/Carphone Warehouse ID Mobile, LycaMobile Ireland and Blueface Mobile) do not have their own infrastructure networks. Instead they utilise the current main network providers and rent a mobile virtual network operation (MVNO) which gives them the ability to offer their own branded retail service to consumers. Tesco Mobile Ireland has entered into an MVNO commercial arrangement with O2 (Hutchison 3 Ireland) to allow its traffic to be carried on the O2 network. Tesco Mobile Ireland is available to personal customers only. (ComReg 2015) An Post PostPhone has entered into an MVNO commercial arrangement with Vodafone to allow its traffic to be carried. Unlike other providers PostPhone does not have a unique prefix and instead effectively resells minutes carried from Vodafone and then differentiates (Re Brands) those minutes at the retail level. PostPhone is available to personal customers only. (ComReg 2015) Like Tesco Mobile Ireland, LycaMobile has an arrangement with O2 Ireland. LycaMobile offers by the minute rates and bundle packages for subscribers. They do not offer traditional pre-pay or bill pay options. (ComReg 2015) Blueface Mobile has entered into an MVNE (Mobile Virtual Network Enabler) with X-Mobility Limited, which is a sub-division of Hutchison 3 Ireland. Blueface sells both prepay and post-pay subscriptions to Business Only consumers. Like PostPhone, Blueface is reselling 3 Network minutes under its own brand. (ComReg 2015) Dixons/Carphone Warehouse ID Mobile is an MVNO of Hutchison 3 Ireland. ID offers a pay-monthly option which comes with a handset (Billpay) over a fixed term and also offers a sim-only thirty day rolling subscription. (Siliconrepublic, 2015) Expected Technological Trends for the next Decade (2016-2025) Looking to the future, there are some expected and some predicted advances that will be made. The list is not endless and some of the most useful advances are listed here: Cloud Storage: Right now cloud storage is available but Chris Nickson of atechnologysociety.co.uk predicts that ALL mobile phone storage in the future will be off-device. Everything from storing photographs and video to uploading video and audio from ones computer will go to the cloud. A potential fall off of people buying peripherals like SD Cards. Smaller hard drives on phones More space within the phone case leading to potentially smaller devices Software (Apps) installed and stored on the cloud Greater phone security through central servers (Cloud) Contacts stored on the cloud Access anywhere in the world Possible cost issues for finance required to upgrade cloud servers and security Cost savings on handset manufacture as a result of less hardware required within the handset. (Nickson, C. 2013) Solar powered handsets: In developing countries, solar power could conceivably actually charge the handset with the use of just a small solar panel. (Nick T, 2015) Augmented Reality (AR) One will be able to open the camera app and point it anywhere in the street to be shown a list of businesses and establishments on-screen overlaid on the display. (Poe, M. 2015) Organic Light-Emitting Diode (OLED) technology. Wafer thin screens that can be folded and which can show different output media on either side. One could show a video to a friend on the back of the phone while inputting data on the front. Due to physical flexibility, this technology could also be worn as a wristwatch and taken off, and unfolded to become a mobile device. (Poe, M. 2015) In-Built Projector Mobile phones that can project images and/or video directly onto a wall or screen (Poe, M. 2015) 3D Screens and Holograms Making an image or video projection appear to be separate from the device actually emitting it. (Poe, M. 2015) 5G and beyond. Using less bandwidth than 4G Using less power than 4G Enabling a broader spectrum of frequency for connection Faster connection speeds to Internet (Gregory, M.A., 2015) Kinetic Thermal Power Using bodily movement and heat to recharge mobile devices (Levars, N. 2016) Discarded Mobile Phone Technology a problem: Developing countries like those in Africa are currently a dumping ground for the Worlds discarded mobile detritus. As we progress in the first world, these dumps will get larger and larger. A solution may be needed in the more distant future (Nickson, C. 2013) Demographic and Psychographic Description of the Younger Sub-Segment of the Consumer Market Currently, smartphone ownership is biased towards the younger age groups but with the increasing penetration in the market, this could very well change in the near future. (Red C, 2012) That survey by RED C was taken in 2012 and what was true then is doubly true today in 2016. Back in 2012 some 32% of Irish people owned a smart phone (Red C, 2012). Today that number has increased to 96% and that is just in one segment, the 15 to 35 year old bracket. (Thinkhouse Mobile, 2015) SO, what do people in the 18 to 25 year old segment use their smartphone for? According to the latest survey from Thinkhouse (2015), the Youth Communications Agency, the following statistics ring true: In 2015, the following uses were made of mobile phones from 18 to 25 year olds: Type of Mobile Phone Subscription: 56% of 18-25 Year Olds opted for Bill Pay subscriptions. 44% of 18-25 Year Olds opted for the Pay As You Go option General Use: 66% used for email 23% used on traditional SMS messaging (*Down from a peak of 66% in late 2011) 59% used for YouTube 30% used for online television from paid subscription sites such as Netflix or Love Film. Social Media Use: 92% of mobile phone users in the 18-25 year old demographic used their phones for Facebook 36% used for Twitter Commercial Use: 4% of people in this segment pay for online purchases on their mobile. The other 83% opted to pay on their computer. 13% did not conduct online purchases. 78% of people compared the price of products online before proceeding to buy the product in-store Content: 63% of this demographic prefer non-gaming apps. They prefer apps that serve a purpose for them. 37% of this demographic prefer to have fun while using apps, either playing games or watching entertainment (All data supplied by Thinkhouse Mobile Youth Survey 2015.pdf, except *, by ComReg, 2015) It is also stated in this review by Thinkhouse media that the primary use of a mobile phone for this segment is to send text messages. However this is contradictory to the research submitted by ComReg (above). ComReg state that SMS sending is down some 43% from 2011. The difference can be explained by the arrival of apps that send messages for free such as Facebook Messenger and Viber, among many others. (Inner-Active, 2011) Market Research Suggestion for the Next Five Years Tel-Eir should look to glean as much information as possible before deciding on phone tariffs, prices, bundles and pay as you go or bill pay options. As this company is starting out the first thing that needs to be known is, primarily what the publics appetite is for a new provider and secondarily what the public want from a new phone network provider. Whether Tel-Eir can deliver upon the publics desires will be a case of understanding the research results. Initial Research Method Having thought about the best types of research and studied many methods, it has been decided to advise Tel-Eir to carry out Personal Interviewing (Kotler et al, 2012) initially in order to get an understanding of what the public: Like about the currently available providers Dont like about the currently available providers Like to do on their handsets Are not bothered with doing on their handsets Think about the hardware and limitations of their handsets Would desire if they had the chance to choose option plans for a provider Think about the costs involved with owning a mobile phone Feel is the main reason for owning a mobile phone Would need to switch to a different network This information is required so that Tel-Eirs marketing staff can use the information on Buyer Decision Making processes to form an educated opinion of what angle to enter the market at. According to Donald S. Tull and Del I. Hawkins in their book, Marketing Research: Measurement and Method (1993), Personal Interviewing, while being expensive is the best way to glean a lot of information quickly. They state that Personal Interviewing: Is Excellent for Flexibility Is Excellent for Quantity of data received Good for control of sample Good for speed of data collection Good for response rate More expensive than other methods of collecting information By sending personal interviewers out into the busy thoroughfares of the five main Cities in Ireland, it is expected that a lot of accurate opinions can be acquired and from that information Tel-Eir will be better placed to formulate a strategy for market entry. Ongoing Research Going forward, it is believed that Tel-Eir should continuously keep an eye on both competitors movements and new offers in the market and also on the changing demographic that are purchasing its product. It is advised that every year, Tel-Eir should partake in: Sales Forecasting, to know what the future holds for people continuing to purchase new handsets and plans Ongoing Segmentation Research, to determine the demographic, psychographic, cultural, and behavioural characteristics of potential buyers. (Wikipedia, 2016) Brand Equity, in order to get a feel for what the public think of our brand Customer Satisfaction, in order to understand our current users feelings about our product Demand Estimation, so that Tel-Eir can plan ahead and possibly tweak the offers and bundles being made to the public Main Product Offering Having already completed some market research on current mobile phone network operators it is felt that Tel-Eir should not use a Mobile Virtual Network Operation (MVNO) in which Tel-Eir piggybacks upon a network that is currently owned by a larger company like Vodafone for example. Purchasing statistics for such network providers is not good and it is felt that only by gaining its own licence can Tel-Eir truly become competitive in the market. (Irish Independent, March 2016) According to research, Tel-Eirs targeting of the youth segment (18-25 Year olds) should include the following attributes: Both Bill Pay and Pay as you Go should be offered High End and Low End handsets should be offered Free Internet minutes should be a major section of any bundles offered Traditional Text Messaging (SMS) is not as important as it once was and should not be paramount to offers. 1. Offering Both Bill Pay and Pay as you Go Bundles This should take the form of long term Bill Pay contracts with an offer of a free handset (slightly outdated) or a cheaper handset (a little more recent) or an expensive handset (latest on the market). It is also advisable that the price of the handset while signing up for a long term bill pay contract should be connected to the monthly contract price. As an example, if one wants a handset from the latest range but with a cheap monthly contract, then one pays more initially for the handset. However, if one wants an expensive phone with an expensive monthly contract, then the phone could be offered free of charge, depending upon the length of contract signed up to. It is advised that for the latter, a two year contract be set as the minimum. In this way the cost of the handset can be recovered over the duration of the contract. It is advised that Tel-Eir offer a month by month rolling contract. This new style of attracting customers has proven popular amongst the low waged and unwaged. Tel-Eir should offer an internet allowance and perhaps a text message (SMS) allowance with this. As SMS is decreasing in popularity, offering unlimited SMS messages will appear to be a good offer but in reality will not be used as much as it may have been previously. Tel-Eir, in order to be competitive should offer Pay As You go top up options in the following amounts:  £5 top ups for the unwaged and those in education  £10 top ups for the unwaged and low waged but slightly better off, such as single parents on social welfare, those in college receiving a grant, and those who are on schemes and low paid jobs who may not be able to afford larger top ups.  £15 top ups for convenience and as a bridge between the low waged and unwaged segment and those in gainful employment  £20 top ups with added data and SMS allowances for those that use this option.  £25 and  £50 top ups for the business customer who is too busy to top up very often and does not like to use bill pay. This is expected to be rare, but having it available will be a new option for the public. All of the above tariffs are guides only. It is of course understood that an unwaged person will on occasion top up by  £50 and that a business user will on occasion top up by  £5 or  £10. The points made are specifically aimed at those segments that will predominantly spend in the stated behaviours. It should be allowed that all top ups and bill pay options can be paid by Credit/Debit Card and that a facility exists for both online payment and direct debit. (All above information gained from ComReg, 2015) 2. Handset Choice The variety of handset offered is paramount in importance for the sale of Tel-Eirs network product. The profit is in the sale of the different tariffs and bundles. However that sale will not happen unless Tel-Eir sells the hardware that the public have come to expect and associate with popular and successful network brands. Therefore, it is advised that Tel-Eir sell all of the latest handsets from all of the most popular manufacturers. It is also advised that Tel-Eir try to get exclusive rights to an upcoming handset from a major supplier. Even short term exclusivity would be beneficial. 3. Free Internet Minutes From research already collated, it is clear that connection to the Internet is of paramount importance to the public. There are so many things that a mobile phone user can do from being connected to the Internet. This is also paramount in lessening the use of the network throughput from SMS messages. Using the Internet will allow people to send instant messages using apps through third party servers, lessening the load on Tel-Eirs hardware. Having a good Internet allowance package available to them, will give the public the freedom to use their phones as they have been used to with the current major brands on the market. Tel-Eir should look to compete very favourably in this area. (The Atlantic, 2014) Lessening Importance of SMS Messages As users turn to third party apps for sending instant messages over the Internet, they are turning away from the traditional paid for SMS messages. It appears as though this trend will continue into the future. As a result of this, Tel-Eir should offer generous SMS bundles with offers secure in the knowledge that these will sell a product to a potential subscriber but once sold, will not be used very much at all. It is all about the offer appearing to be good value for money. Positioning and Promotion Positioning is not what your company physically does to a product-it is what your company does to a target customers mind (marsdd.com, 2015). The above statement is the most important thing to keep in mind when presenting Tel-Eirs new product to the market. The fundamentals of positioning the product effectively in the market must be adhered to. These fundamentals are: A customer decides to buy a product based upon the positioning of that product All customers have an idea of what the market presents, by using a mental map Positioning is not something that exists in the product but in the mind of the customer Once a customers mind is made up about product positioning, it is not easily changed Positionings first task is to present the relevance of a product. If one makes the product easier to purchase, then the product will be easier to sell. (marsdd.com, 2015) With the above tenets in mind therefore, Tel-Eir should pay particular attention to the following: Why does this product solve the consumers problems? What product offering will appeal the most to the consumer? What do consumers want the most from this type of product? What do consumers not want from this type of product? (brainmates.com) From the above presented problems one must come to the conclusion that Communication is the key to positioning and promoting a product. How does a company get from positioning to communication? See Fig 1.1 (next page) Therefore using the image in Fig 1.1 the company must decide upon its best avenue for answering these questions. Fig 1.1 (marsdd.com) Known Variables It has been decided that Tel-Eir will target the 18-25 year old market segment initially. Questions and Answers What will be the compelling reason for Tel-Eirs customers to buy? From market research the compelling reason will be based upon a sound Internet usage (data allowance) strategy. This is will enable the youth market consumers to use our product exactly the way that the evidence points to them wanting to use it. What will be Tel-Eirs initial product placement strategy in order to get the product into the minds of the target segment? Firstly, Tel-Eir will come up with an excellent slogan and product package. The packaging will be of paramount importance. The logo of the brand and the words used are no less important. The statement used in promoting the product should include the primary appeal of the package offering. Taking into account the age group of the target segment, Tel-Eir will promote the product through the following channels: Creation of an interactive website Brochures in existing technology shops and phone shops that sell all network carriers Potential customer email campaigns Social Media advertisement campaign Star Actor television advertisement Billboard advertising for viewing by this segment as they travel in day to day pursuits Attempt to get product used in a broadcast venture such as a soap opera or a feature film Give away a limited amount of the product to various organisations such as Written and Broadcast media for use in competitions and to colleges and schools again as possible competition prizes Attend trade fairs and extol the virtues of the product Attend third level college events and provide brand stretching items such as key fobs and perhaps some academic motivators such as rulers, paper, calculators and the like. Perhaps also give away tee shirts at such events. Also include product literature. What will the products key benefit be as promoted to the customer? A key benefit will be a ground breaking offer on Internet data allowance. Tel-Eir will offer all customers an never before seen amount of data for all users regardless of top up amount or bill pay tariff. Naturally the amount will be incrementally more the more a consumer spends. However even at the lowest spend, consumers should see an unequalled (in the market) amount of data being supplied. A key benefit will be the offering of free text (SMS) bundles. The higher a consumer pays the more free SMS messages they receive up to a maximum of completely free SMS messages. A key benefit will be Tel-Eirs competitive offers of new and recent handsets at either free or very low priced amounts. Tel-Eir will also offer an insurance incentive for handsets sold Tel-Eir will also allow all consumers to top up or pay bills online, at various pay points, by direct debit or over the phone using customer service What competitor will be closest to Tel-Eirs offering in the market? Both Vodafone and Meteor will resemble Tel-Eirs offering however it is believed that Tel-Eir will be able to supply an even better product offering that both of those competitors. What is the key difference between Tel-Eirs offering and the chief competitors? The intended key differences will be: Tel-Eir will offer more data allowance for similar prices Tel-Eir will offer free SMS (varying) amounts at ALL top up or bill pay levels Tel-Eir will offer handsets at lower prices than the competition. Positioning Statement Finally, Tel-Eir will pay particular attention to its selling statement for consumers. The statement will include the most important variables: It will clearly and effectively identify the target segment It will make the product offering effective, convincing, compelling and will be backed up by credible evidence It will reflect the target segments needs and locale It will be explainable in a very few words The positioning statement will take the format of: For (target segment or customer) who (a compelling reason to buy) our product is a (products placement) that provides (key benefit that directly addresses the compelling reason to buy), unlike (primary competitor of the same benefit) our product (key difference). (marsdd.com) Bibliography Book References Principles of Marketing, Kotler And Armstrong (2012), Pearson Prentice Hall, P110. Marketing Research: Measurement and Method, 7th edition, Donald S. Tull and Del I. Hawkins, (New York: Macmillan Publishing Company, 1993) Marketing Plans (6th edition), McDonald, Malcolm (2007), Oxford, England: Butterworth-Heinemann Marketing Research: A Decision-Making Approach, Malhotra, Naresha K. (2002), Upper Saddle River, NJ: Prentice Hall Publication References Irish Independent Newspaper, 1st July 2014 edition, Business Technology Section, Independent News and Media 2014 Online References http://www.comreg.ie/_fileupload/publications/PR10032016.pdf http://www.comreg.ie/_fileupload/publications/ComReg1246.pdf. P22 et al https://www.siliconrepublic.com/comms/2015/07/02/id-is-irelands-latest-mobile-operator-and-its-out-soon. P17 18 http://www.atechnologysociety.co.uk/cloud-computing-future.html. (Chris Nickson 2013) http://www.phonearena.com/news/Did-you-know-that-Samsung-launched-the-first-solar-powered-cell-phone_id67493 (Nick T, 2015) http://www.hongkiat.com/blog/future-smartphone-features/. (M.Poe 2015) http://phys.org/news/2015-04-5g-wireless-technology.html. (Mark A. Gregory, 2015) http://www.gizmag.com/energy-harvesting-shoes/41796/. (Nick Levars, 2016) http://inner-active.com/2011/08/10/5-reasons-the-new-facebook-messenger-app-will-kill-sms-and-5-reasons-it-wont/ (Hillel Fuld 2011) https://en.wikipedia.org/wiki/Marketing_research http://www.comreg.ie/_fileupload/publications/ComReg1617a.pdf http://www.theatlantic.com/politics/archive/2014/01/why-texting-is-dying-out/441507/ https://www.brainmates.com.au/how-to/%E2%80%9Chow-to%E2%80%A6-%E2%80%9D-position-a-product https://www.marsdd.com/mars-library/positioning-creating-an-image-of-your-product-inyour-target-customers-mind/